Pink Jeep Tours 2018-04-12T00:13:55+00:00

Project Description

Pink Jeep Tours provides once-in-a-lifetime adventure tours through some of the most scenic and wildest canyons in Southwestern United States. Guides go through intense training to teach customers about each destination’s flora, fauna, geology and history.

Challenges and Opportunities

  • Engage in digital strategy
  • Add dozens of tours across three markets to the new site
  • Steamline the brand into Pink Adventure Tours


The Parsus team has partnered with Pink Jeep Tours to provide technology assistance to help it grow exponentially over the next few years. Not only has Parsus been involved with assisting Pink with their technology needs but also launched their re-branded site this past January. The new sites steamlines all three markets (Sedona, Grand Canyon and Las Vegas) and gives customers a single places to book and manage tours within the Southwest. Their new site was build on the Umbraco CMS. They are already seeing huge results through their online booking mechanism across all markets.


Since 2015, Parsus has successfully managed multiple sites as well as delivered Pink Adventure Tour’s new responsive website.

  • Responsive Website

  • API Integrations

  • Integration of location-specific content

  • Content for dozens of tours across three markets added and managed on CMS